Privacy Policy at Heartbeatprints.com

We only collect personal data when it is relevant to us, and we will only collect personal data if it is relevant to your activity at Heartbeatprints.com.

In the collection, processing, and use of your personal data, we always comply with all relevant legal provisions.

We will only store your personal data for as long as we are legally obliged to do so or as long as it is relevant for the purpose for which they were collected.

Information We Collect

Data Collection:

• We only collect the data necessary to create your personalized mug, including your Strava annual statistics and the choices you make during the design process.
• We do not collect more information than what is strictly necessary to provide our service.
• Visiting our website
• Completing a purchase of our products
• Creating an account
• Signing up for our newsletter
• Sending us questions, complaints, or feedback

Use of Data:

Your data is used exclusively to produce your personalized mug and will not be shared with third parties without your explicit consent. We use encryption and secure servers to protect your information during transfer and storage.

Data Controller

The data controller responsible for the collection, processing, and use of your personal data on Heartbeatprints.com is Incitely ApS, Engmarksvej 9, 8700 Horsens, Denmark, CVR No. 31255783

Basis of Processing and Purpose

Your common contact information such as name and address is collected in order to deliver the product or service you have purchased from us. Your email address is collected to send you an order confirmation as well as a delivery confirmation.

When you pay for your product or service, we collect your name, card data, and IP address. The information collected in connection with the payment transaction is used and stored only for payment settlement and fulfillment of the entered agreement. During the execution of payments, some of your data will be passed on to freepay, including information necessary to carry out or support the payment, such as the total purchase amount and billing information.

If you have given us your consent to do so during the registration process or on our website, we use your email address to send out a newsletter. You can unsubscribe from the newsletter at any time. All newsletters also contain a link for unsubscribing. If the processing of personal data is based on your consent, you have the right to withdraw the consent at any time.

If you do not wish to provide the personal data required to complete a purchase of a product, unfortunately, you will not be able to buy products from us on our website.

Your information (except your email address, if you have consented to its processing for the purpose of receiving offers) will be deleted 3 years after you have received your item or service.

Other Recipients of Personal Data

We do not sell your personal data to third parties, and we do not transfer your personal data to third countries.

Our website is hosted by Azehosting and our payment system is through freepay, which acts as our data processor. All personal data that you provide on our website will be stored in Azehosting's data centers.

We use external companies as suppliers to deliver our services in the best possible way. These external suppliers are data processors and, in some cases, process personal data in connection with their provision of services to us. Our data processors only process personal data according to our instructions and in compliance with legal requirements for data processors.

We have entered into data processing agreements with our data processors, which is our guarantee that they comply with applicable regulations on the protection of your personal data.

Your Rights

As the data subject, you have several rights that we must ensure at all times. You have the right to request us to do the following:

• To access and correct/modify your personal data
• To delete personal data

Additionally, you have the right to object to the processing of your personal data, and you have the right to lodge a complaint with a data protection authority.

If you no longer want us to process your personal data, or you want us to limit the processing of your personal data, you can also send us a request to our email address support@heartbeatprints.com.